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How to FAIL on your road to 1M+

January 30, 2024  

By Charlie Hutton

January 30, 2024

The dumbest moment of 2024 just happened. 

In my world at least…. 

Rewind to early January and I got a message from a very (very) new member. 

He’s stressed. 

He’s panicked. 

He’s overworked and unpaid.  

“Charlie, I haven’t got time to create these systems and automations – I just NEED to get off the tools.” 

And, when he says ‘tools’ we’re talking computers. He’s a consultant.

Now, whether your tools are software, a spirit level, or a surgical knife, the point remains the same…

This kind of thinking is dumb fcukery of the highest order. 

Because in my experience, systems and automations are the ONLY way to get off the tools.

Nothing else comes close.

After all, systems create capacity…

Capacity creates cash.

And cash, well, cash always creates freedom.


I do get it.

See, it is hard to see the woods for the trees when you are knee-deep in the daily drudge… 

Customers keep calling…

Projects keep pulling…

Staff keep squealing…

So you stay stalled, stumped and stuck on the tools.

But here’s the thing.

It’s impossible to “work” your way into scale.

You can try.

But you will fail.

It’s why, if you really want to get off the tools and scale up, there is no other option:

Automate, fast (or die).


Truth is, if you’ve ever felt like you’re trapped working harder and harder to just stand still…

… Refusing to adapt for the next level is the reason why.

Begging the question…

How much longer do you want to put up with this? 

This year? 


Until you drop down dead? 

Truth is, the game only changes when you start creating capacity.

And you can only start creating capacity if you systemise and automate.

It is why automation and systems are one of three core pillars inside my S.A.S Protocols. 

The good news?

If you stick with me and follow the process – it’s much quicker than you think. 

The best part being, if the results behind my closed door are a measuring stick, the way I do it makes scaling to 1M+ much (much) easier too. 

In fact, it’s how in the last 12 months alone…

… Paul from N. Wales scaled from 350K to 1M+ after 5 years of being stood still.

… Alan and his brother scaled to 217k in profit in their two-man operation.

… Hayden created two more businesses and automated over 2,175 man-hours of work.

… Matt in The Midlands scaled to 101k a month after getting rid of two employees.

… Chris scaled to from 12k to 48k per month with no employees in his engineering business.

… Tony acquired three competitors and scaled to his first 18k day.

… Steve scaled to 76k per month with just one other member of staff.

So if you are ready to get off the tools and scale to 1M+ without an army of employees, here’s what to do next.

  1. Read the page below
  2. Fill in the application 
  3. Let’s talk 


Make More. Provide More. Be More.

Charlie Hutton


Founder Of The One Man Empire Movement.

Make More. Provide More. Be More.

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