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The Hidden Reason You’re Not Hitting 1M+

September 26, 2023  

By Charlie Hutton

September 26, 2023

Let me let you into a secret about scale… 

Arguably the one thing that most are too dumb to know and too stupid to tell you.

In fact, if you get this right it will catapult you to 1M+ faster than anything else.



Here goes.

The game is won with a ruthless focus on one thing, and one thing only… 

– Not the quality of your service.

– Not the quality of your credentials.

– Not the quality of your website.

– Not the quality of your messaging.

– Not the quality of your socials.

The scale maker in 2023?

A rock-solid target market.

Truth is, a mediocre service aimed at a very select target group will always get results faster and more profitably than anything else.

In fact, if history has taught me anything it’s that if you aim industry-leading credentials… world-class service… and deep pockets, at a piss-poor target market…

… You’ll get mediocre results. 

At best.  


In other words: 

The selection of your market and who you sell to is everything.

Especially at scale.

It’s the difference between good money and bad money.

Scale and sacrifice.

Profitability and the poor house.

Meaning it’s time to consider that if you feel overworked and underpaid, getting “better” ain’t the nut to crack.

Simplifying your market is.

Which in my experience comes down to establishing three things:

  1. Who has a problem?
  2. Who knows they have a problem?
  3. Who knows they have a problem AND has the money to fix it?

It’s all part of my One Man Empire S.A.S Procotol’s and how Matt in Scotland went from doing 13K to over 100K a month. 

How Paul in Wales has doubled from 65K per month to 125K per month…

And how Jon landed his biggest contract to date valuing 501K. 

Point being this, if you too are ready to scale to 1M+ without an army of employees, here’s what to do next.

  1. Read the page below
  2. Fill in the application 
  3. Let’s talk 


Make More. Provide More. Be More.

Charlie Hutton


Founder Of The One Man Empire Movement.

Make More. Provide More. Be More.

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