Today let’s talk about customer multiplication and the easiest, legal way to hit 1M+…  See, as a rule, there are two ways to attract more customers to your business.  No 1: Advertising.  In other words, paying to put your business in front of people who have money, and need to buy what you sell. By the way, if you are currently advertising and not getting a return – chances are it’s failing because of ...

Let’s talk about the biggest business killer of all time… Now despite what you might think, this dark force is NOT inflation. It’s NOT Brexit. It’s NOT the Tories. And it’s NOT even the new “stealth” taxes or restrictive red tape. It’s much, much worse than that. It’s something that doesn’t require any legislation or parliamentary approval. Something that has the power to take your money, take your profits, take your time and bleed ...

A Heart-Wrenching Dilemma And The Difference Between Life And Death… This week a close friend was faced with a choice, having recently gotten a terrible and tragic medical diagnosis.  The diagnosis and death note?   A condition that is going to knock 23 yrs off his life.  A sucker punch that he doesn’t deserve and is unjust.  Yet in life, sometimes you just get dealt a bad hand.   The bad news is, in the UK ...

Last weekend I had a conversation that struck an uncomfortable chord.  I suspect it might be the same for you too… At rugby, I got talking to another Dad, turns out he runs a well-known business.  I asked how it was going.  His response was this…  “On paper it’s good. In reality, I haven’t had a proper holiday in at least 5 years.”  Now, this guy had been on many breaks – cruising the ...

Picture the scene… It’s 4.15 pm, it’s hot, loud, and stinks of chlorine.  I’m sitting watching my son swim and in walks a woman, phone in hand. She shuffles along the spectator bench and sits next to me to watch her kid swim.  Now here’s where it gets interesting…. She looks at her phone, puts it to silent, and then turns to me to start her confession…  “I’m supposed to be dialling into the ...